John is the founder of TechReckoning, an independent IT community. He also consults with technology vendors about influencer and community marketing programs.
John is a co-host of the Geek Whisperers podcast, a show that interviews enterprise technologists and leaders about their work.
Previously, John worked at VMware as a Director and Social Media Evangelist. Over the course of his time at VMware, he initiated and managed VMware’s social media, blogging, and social content marketing programs, ran their external blog and influencer relations efforts, hosted a popular weekly podcast for six years, and started the very successful VMware vExpert evangelism and advocacy program.