NetApp at a Crossroads

In light of their Cloud Field Day presentation, Eric Shanks knows that NetApp is at a crossroads as a company. Their traditional image as a storage vendor will have to shift as NetApp begins to adapt the cloud and move into more cloud focussed products. Eric says, however, that this will be particularly difficult for a company as large as NetApp to accomplish swiftly. After all, they cannot simply abandon all of their older products and revenue streams. But with new hires and determination, NetApp is looking to be a player in the cloud market and despite anything else, NetApp will be a very different company in the next few years.


NetApp and Rubrik, a David and Goliath situation? Part Three

In the final installment of his Cloud Field Day comparison between Rubrik and NetApp, Ben Kepes comes to the conclusion that both companies are in a good, but different, position to guarantee their future. Rubrik has none of the constraints around existing revenue streams, sales force motion or customer expectations that NetApp has, making it a much more agile player, while NetApp has deep relationships with the world’s largest enterprises giving it a leg up in the industry. Despite this, Ben ultimately decides that “if NetApp realizes both the opportunity and the threat, this battle is theirs to lose – they have the pedigree, the existing market share, the cash reserves and the brand recognition to pull one out of the bag and guarantee their future.”


NetApp and Rubrik, a David and Goliath situation? Part Two

As part of his series comparing and contrasting NetApp and Rubrik, Ben Kepes talks about Rubrik’s meteoric rise to fame from backup vendor startup to data management powerhouse. Ben believes that Rubrik “has amassed cash, a stellar crew and, perhaps most importantly, a unique point in time when change is ramping up.” This has led Rubrik to a position where they can build something of real substance, and Ben looks forward to what they have in store.


Cloud Field Day 2: Event Summary

Bryan Krausen recaps Cloud Field Day, giving a quick review of each company’s presentation and relaying his thoughts on the event as a whole. He enjoyed most of the presentations, but found that each of the three days of the event had a different theme, from startups to industry giants. Bryan is thankful to have had the opportunity to attend Cloud Field Day and looks forward to more Field Day events in the future.


NetApp Still Figuring Out How To Cloud

Justin Warren reflects on NetApp’s Cloud Field Day presentation, writing that they are looking to reinvent themselves as the industry moves towards the cloud. NetApp acknowledges that their old business ventures are just not where growth is and are moving towards a more service oriented business with higher margins. What worries Justin, however, is that NetApp’s products are just not compelling anymore.


NetApp and Rubrik, a David and Goliath situation? Part One

Ben Kepes writes about the differences he saw between NetApp and Rubrik at Cloud Field Day. Ben notes that NetApp has long had financial pressure not to innovate, even if that innovation helps NetApp ensure its long term survival. Now, however, with their acquisition of SolidFire and their appointment of Mark Bregman as CTO, Ben sees NetApp as moving towards a focus on innovation. This is a move in the right direction, but NetApp still might be falling behind its innovative competitors.


NetApp at Cloud Field Day

Theresa Miller was thoroughly impressed by the NetApp team and their passion for technology at Cloud Field Day. She points out that NetApp has long been a storage giant, but this passion for technology makes it clear that they plan to be a player in the growing cloud market. They already manage over 240 petabytes of cloud data today, along with offering tools like AltaVault, NetApp CloudSync, and ONTAP, so Theresa is anticipating good things to come in NetApp’s future.


Is there still a need for specialized administrators?

Mike Preston asks the question, “is the storage admin dead?” in response to Andy Banta’s NetApp SolidFire presentation at Storage Field Day. He talks storage provisioning and performance as well as quality of service before praising NetApp SolidFire for having “taken some very difficult and complex tasks and turned them into a simple policy.”


Cloud Field Day 2 Preview: NetApp

Julian Wood previews NetApp in preparation for their Cloud Field Day presentation. He gives a quick history and talks about NetApp’s expansion into cloud. He is interested to see what the storage giant will offer in the cloud realm.


10 on Tech Episode 023 – Andrew Sullivan on Enabling Customers with Open Source

In this episode of the 10 on Tech podcast, James Green from ActualTechMedia interviews Andrew Sullivan and Brendan Wolfe of NetApp. They discuss why enterprise technology vendors invest in open source projects for the benefit of their customers, how strategic commitment from vendors to certain open source projects gives customers a sense of security, and NetApp’s “Trident” storage provisioner for Kubernetes.


Cisco Live 2017, engineering awesomeness

Amy Arnold reflects on her experience at Tech Field Day and Cisco Live US, reviewing OpenGear’s new API, Paessler’s new monitoring solution, and NetApp’s FlexPod SF.


NetApp: Old Dogs Learning New Tricks

After attending their Tech Field Day presentation, Jon Hildebrand reviews the transformation of NetApp saying, “the goal is easier accessibility by those that aren’t traditionally data center specific personnel. I really believe that NetApp is on the right path in being able to do so.”


What I’m Looking Forward to at Cisco Live 2017

Scott McDermott is in Vegas and ready to take on Cisco Live. In this post, he shares what he’s looking forward to at the event. This includes a trio of Tech Field Day Extra presentations from Paessler, OpenGear, and NetApp.


Storage is Getting Cloudier!

Stephen Foskett shares his thoughts on the increasing cloudification of storage. He highlights NetApp’s move into Microsoft’s Azure cloud as a prime example. It’s all part of what Stephen calls the “Year of Cloud Extension”!


The Year of Cloud Extension

The idea of incorporating cloud storage into the data center has been around for a while. But Stephen Foskett thinks we’re seeing philosophically different approaches to it recently, with many companies embracing the premise of data non-locality. Stephen sees this change in the assumption from data being tied to a data center to the cloud as a transformative shift allowing for true data center transformation.


NetApp Doesn’t Want You To Be Special (This Is A Good Thing)

At Storage Field Day, NetApp’s Andy Banta spoke about the death of the specialized admin in enterprise IT. As infrastructures become automated and easier to managed, and as hardware shifts increasingly toward commodity, there becomes less of a need for these admins in an organization. Dan found it a fascinating discussion, in that it showed some of that context and consequences of the new technical solutions generally presented at Tech Field Day events.


The Purity of Hyperconverged Infrastructure: What’s in a Name?

Scott Lowe isn’t too high on the term Hyperconverged Infrastructure. For Scott, it’s basically a catch all for some combination of storage and compute in a single appliance. But increasingly, though HCI broadly offers simplicity, it can fail to meet the specific needs of an organization. Scott looks at solutions from Datrium, Dell EMC ScaleIO, and NetApp that all could be categorized as HCI, but take a fundamentally different approach.


Storage Field Day Is Almost Here

It’s always fun to see delegate’s perspective before and after an event. Brandon Graves went to his first Storage Field Day last week. He definitely seemed enthusiastic in this piece previewing the event. Looking forward to see what he took away.


Why Do Technology Vendors Invest In Open Source?

James Green looks at the motivations behind companies investing in open source projects. NetApp has made major strides in this over the past 18-months, and presented extensively on it at Tech Field Day.


NetApp is Taking Point with Trident

At Tech Field Day this month, NetApp talked about their initiatives in open source and DevOps. Matt Crape was impressed with what he heard. Their Trident project gives developers resources to provision storage without having to go through a storage administrator. What makes this practical from an operations side is that the admins can preset quotas and storage limits to make sure their developers aren’t going overboard. Matt thinks its impressive the way NetApp is adapting their company to take advantage of a new IT landscape.