In a crowded market of cybersecurity solutions, we must be clear about what sets SonicWall apart, and how we create unique value for our managed service providers, partner community and customers.
SonicWall is a partner-centric, platform-enabled cybersecurity company that supports a community of users to take a more informed and relentless approach to cybersecurity.
Here’s how we break down our positioning statement, piece by piece:
Partner-centric: Our managed service provider partners and partner community play a key role in not only selling products, but offering cybersecurity services for always-on management and response.
Platform-enabled: The SonicPlatform is a flexible cybersecurity platform designed to protect modern businesses where they work, from the endpoint, to the local network, to the cloud edge. It can be delivered as a managed service backed by a 24x7x365 team of cybersecurity professionals and can be managed efficiently from a single integrated interface.
Cybersecurity company: Today, we are no longer just a firewall vendor. While firewalls remain the backbone of a healthy security approach, SonicWall now delivers robust, all-encompassing cybersecurity solutions through a broad, integrated offering from the cloud to the endpoint.
Community of users: Our end users are allies in stopping cybersecurity threats. That’s why we invest in their education (through SonicWall University), interactions (through SonicWall Community), and support. This helps create a community that is always working to identify and remediate cyberthreats of all kinds.
More informed, active approach to cybersecurity: We’re helping our partners and customers move beyond the set-it-and-forget-it firewall box to always-on security, a necessary adaptation to the realities of today’s remote work.
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