ServiceNow and the challenge of going broad

After Cloud Field Day, Ben Kepes reviews ServiceNow, a company that has come along way from its San Diego Roots. Traditionally, ServiceNow has been seen as an IT helpdesk system vendor, but now, ServiceNow has begun pursuing its aims to become a vendor that offers tools to enable organizations to digitize their more general enterprise workflows. Ben believes that ServiceNow is in a position where they are large enough to invest resources in this project, but small enough to remain agile, a combination that sets them up for a bright future.

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