AI Hype Check: Why Traditional ML Still Powers Real Business in 2025

In this article by Keith Townsend following Tech Field Day at Qlik Connect, the author critically assesses the ongoing buzz around advanced AI technologies and emphasizes the significant, enduring value that traditional machine learning (ML) continues to bring to business operations as of 2025. Townsend explores various real-world applications where traditional ML methods outperform newer AI models, offering stability and reliability that newer technologies can’t yet match. For more coverage of this topic, please see additional articles by Keith Townsend.