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You are here: Home / Videos / Real-World Customer Journey with VMware Private AI from Broadcom

Real-World Customer Journey with VMware Private AI from Broadcom

February 3, 2025 by



AI Field Day 6


This video is part of the appearance, “VMware by Broadcom Presents at AI Field Day 6“. It was recorded as part of AI Field Day 6 at 10:00-12:00 on January 29, 2025.


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Broadcom is actively engaged with customers on proof of concepts and production deployments of VMware Private AI Foundation. This session details a composite example of a typical customer journey, drawing from real-world scenarios encountered during customer engagements. The presentation focuses on the infrastructure aspects often overlooked, emphasizing the importance of a robust foundation for data scientists and AI engineers to effectively utilize AI tools. It highlights the iterative process of deploying and refining a private AI solution, starting with a simple Retrieve Augmented Generation (RAG) application built on VMware Private AI Foundation.

The customer journey begins with a high-level mandate from senior leadership to implement AI, often without specific technical details. A common starting point is a simple application, such as a chat app, using readily available data such as HR policies. This initial deployment allows for a gradual learning curve, introducing the use of vector databases for similarity searches and leveraging the VMware Private AI Foundation console for easy deployment. The presentation showcases how customers typically customize the initial templates, often adopting open-source tools like OpenWebUI for a more familiar user interface. The iterative process involves continual refinement, adjusting parameters, testing various LLMs, and ultimately scaling the infrastructure as needed using load balancers and multiple nodes.

Throughout the customer journey, the presentation stresses the importance of iterative development and feedback. The process emphasizes starting with a functional prototype, gathering feedback, and then progressively improving performance and scalability. This approach involves close collaboration between the infrastructure team, data scientists, and developers. The use of VMware’s existing infrastructure, such as vCenter and Data Services Manager, is emphasized as a key advantage, minimizing the need for retraining staff or adopting new vendor-specific tools. The session concludes by highlighting the flexibility and adaptability of the VMware Private AI Foundation platform, its ability to accommodate evolving AI architectures and future-proof investments in AI infrastructure.

Personnel: Alex Fanous

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